Artist Fund

WHY WAS IT CREATED?

The PEG Music Artist Fund was created to support independent singer/songwriters so that they can remain independent. The high-level goal is to help artists create new pathways for revenue growth, lessening the dependence on having to be signed by a label.

WHAT KIND OF SUPPORT IS PROVIDED? There are two parts of financial and team support given to each funded Artist.
  1. PEG and the Artist will identify opportunities to help Artists with the cost of producing songs, going on tour, developing marketing plans, creating and selling merchandise, and other activities which were hard to manage without additional funds.
  2. PEG will introduce the Artist to the world of creating and selling NFTs. PEG will assign a graphic designer to each Artist in order to create digital collectibles (NFTs). PEG will also hire an engagement manager to help the Artist engage and connect with new fans on Discord and Twitter Spaces. This will help the artist build a new fanbase and community in the metaverse.

Both parts are designed to help the artist build new revenue sources, with NFTs representing unlimited possibilities.

HOW DOES PEG RECOOP THE INVESTMENT MADE BY THE ARTIST FUND? PEG MUSIC is only paid when the Artist successfully sells NFTs. That’s it! The Artist owns the rights to the NFTs, and gives out no ownership of any kind to PEG Music, ever.

WHAT IS REQUIRED FROM THE ARTIST?

Selected Artists are only asked to make an investment of their time to work with a graphic designer to build their NFTs, and time to work with their engagement manager to grow their fanbase and community. PEG Music’s goal is that each selected Artist can focus most of their energy on creating and performing their music. Please refer to the FAQs page where we’ve listed the Top 20 FAQs for your review.